Challenges
The process of rolling out new products, including their labels, faced several challenges within the company. The rollout was slow and inefficient, primarily due to inconsistent compliance across different EU countries. Additionally, label variations arose due to local language requirements, complicating the process further. Communication delays and mistakes only worsened the situation, slowing down the overall timeline and causing frustration across teams.
Slow rollout
Inconsistent compliance
Communication delays
Solution
DataPebbles implemented an advanced AI-driven distribution process using the latest technologies to automate and optimize key tasks
Labelling
A deep learning-based image processing model analyzes labels, detects text regions, and auto-updates them to ensure consistency with printing guidelines across regions.
Translation
Automatic translation of the labels text as per target country regulations using foundational open source LLMs to ensure data privacy.
Communication
An AI-driven workflow system automates updates and tracks modifications in real time, enhancing collaboration and ensuring compliance.
Business Impact
The AI-driven solution streamlined the drug rollout and distribution process, improving label consistency, regulatory compliance, and communication, while reducing errors and accelerating time-to-market.